Wrigley Field: Less Affordable Than Ever

According to a study by Team Marketing Report, the Cubs have the highest average ticket price in baseball just ahead of the Boston Red Sox ($52.56 vs $52.32) with the New York Yankees third at $51.83 and the White Sox fourth at $38.65 (I guess shirtless fan attack insurance is expensive). The average ticket price in baseball is $26.79. The Cubs are second in Fan Cost Index (the price of taking a family of four to a game) to the Red Sox ($329.74 vs. $334.71). The Cubs also raised ticket prices by 10.1%, the second highest increase in baseball behind the Twins and their new stadium. The bulk of that increase being due to the addition of 12 platinum games to their tier-pricing schedule. There is no economic crisis for Cubs fans apparently.

While this is unfortunate news for anyone trying to raise their kids as Cubs fans, I don't think it's a coincidence that Boston and the Cubs lead the pack. Two of the more popular teams that play in old stadiums with limited capacity and amenities. Say what you will about the Cubs whoring out Wrigley with things like the Toyota sign, but it's a drop in the bucket to what most stadiums do, especially with their fancy jumbotrons. The economic laws of supply and demand certainly contribute, the Cubs can charge so much because people will pay so much and the cycle continues. Nonetheless, when going to a baseball game takes as much planning and budgeting as a family vacation, it's a sad reality that kids will be limited to their exposure to Wrigley Field as they grow up. Of course, with the typical crowd that seems to now take in a Cubs game, that might not be so bad.

PS - Thanks to Rob Richardson in the comments for the link, but Rob Neyer has his take on this article and explains the Fan Cost Index which includes: 2 adult tickets, 2 kids tickets, 4 soft drinks, 2 beers, 4 hot dogs, 2 programs, Parking and 2 Adult-size caps. So yeah, that's an insanely bogus little metric they've invented.

- Wrigley Field rooftops have gone insanely upscale. The Ivy League Baseball club has converted an entire apartment to a 5-level skybox. (H/t to Hire Jim Essian).

- Boston Globe has put together a real neat interactive graph showing how teams have done in various categories over their history. For example, 78% of playoff teams have been above the league average in on-base percentage, but only 56% above the league average in stolen bases. They have 10 stat categories you can break down by each of the 30 teams as well as playoff teams and World Series winners. It would be nice if they had a sliding scale for years though as right now the average numbers it spits out are for all-time. Here are the Cubs numbers:

  • 58% of the time they've hit more Home Runs per game than the average (not sure if that's MLB or NL average, probably MLB which is another issue).
  • 39% of the time they've scored more Runs than the average
  • 37% of the time they've had a higher On-Base Percentage than the average
  • 41% of the time they've Stolen more Bases than the average
  • 45% of the time they've had a higher Defensive Efficiency than the average (much better the last decade though)
  • 63% of the time they've had a higher UZR than the average (since 2002)
  • 66% of the time they've Struck more batters out than the average (2003 seems to be missing oddly)
  • 57% of the time they've had a lower ERA than the average (quite good since 2001)
  • 59% of the time they've had a lower WHIP than the average
  • 77% of the time they've had a higher Payroll than the average (since 1988)

- Congrats to The View From the Bleachers on being selected as part of Rob Neyer's Sweet Spot Network.

- Lineup for the Cubs looks the same as yesterday with Ryan Dempster making the start. Jair Jurrkens (see what I did there?) goes for the Braves with the same lineup as Opening Day as well.

Comments

thanks for the link.

Brewers win, Astros lose.

Giants are 3-0, MY PREDICTIONS CANNOT BE BEAT!!!

Half of the Cub's cost is parking. ;-)

ESPN 1000 Jurko said today a buddy of his who is #2000 on Cubs' season tix was called by Cubs and offered season bleacher tickets. For $ 14k he would get two bleacher tickets and the topper, early entrance to the game. So he would get seats first before regular bleacher tix holder.

Didn't hear the rest of the program to see if it anyone else called to collaborate the story.

http://www.thecubreporter.com/2009/10/15/ange...

picked up by Deadspin and other affiliates now, but Tito found it back in October and the ensuing commentary by Samardzija's friend, "jakester".

I want some of that pot that Hollandsworth is smoking.

Dude looks perpetually baked.

I enter my login name, it asks for my password, I enter it. (Correctly, even.) It asks me to enter my password, again. I enter it correctly, again. It asks me to enter my password, again. I go to register/change password, change my password, wait, then try to enter parachat. It asks me for my password, I enter it, and it asks me for my password again.

Boo.

Did anything change from Monday?

I changed my password from the default one. When I requested they re-send my password, just in case, the password they sent was exactly what it should have been, the changed one.... Kept entering it, nothing. Re-submitted it as my password, waited, entered it, nothing.

check your email in 2 minutes.

Not to quibble, but in the last decade 11/13 new ballparks built have been about the size of Wrigley and several are smaller. The trend is away from big parks. And when you consider that the Cubs also get a cut from the rooftops, the ticket increases are just ridiculous.

http://en.wikipedia.org/wiki/List_of_Major_Le...

skybox revenue and the sweetheart WGN TV/radio deal Tribco cut need to be considered...

Navigator and I looked at this when the article originally came out. If memory servers, he wasn't using a weighted average.

So if there are 900 $20 tickets and 100 $100 tickets, the 'average ticket price' is $60 (instead of $28).

So you can't look at that number and say if the Cubs sell 3.2 million tickets they get $167.4 million in revenue.

I could be wrong, but that's what I concluded.

I don't think Team Marketing Report is the same study as the earlier article which I believe was biz of baseball and Maury Brown although I could be wrong about that.

I just always assume that navigator is spinning the info somehow.

OK - the numbers look about the same, though, so I wonder if they're doing the same faulty logic - or if there are so many 'premiums' that the weighted average and stupid average are close.

I'd probably guess that these chaps bought the info from the other guy and added in their hot dog and pennant prices.

Something I'd love to see from Team Marketing Report is substantiation of the ridiculous claim that Cubs fans are no more caucasian than the average MLB team.

http://mlbbonusbaby.com/2010/02/24/2010-draft...

May be 3/44, but an interesting analysis of Wilken's drafts. I'm so discouraged by the Bears that I have to get my draft fix somewhere other than the NFL

Haha!

What a team!

You go you Cubbies!

Way to blow a masterpiece by the best starting pitcher on the team.

Ted Lilly won't be back until June.

Ted Lilly is not pitching for them now.

Demp is the "Ace" at this moment.

Believe in the Demp.

Game 1: Can't pitch
Game 2: Can't hit.

Really looking forward to Game 3 -- should be a doozy for either fielding or baserunning.

It's like watching the 2008 playoffs, with the game order mixed up. Fun!

{insert angry comment here}

BOOOOOOOOOOOOOOOOO

DET & KC tied 1-1 in the 11th. In comes Farnsworth.

Me: "Hey it's the Farns"
My 3-year old daughter: "Farns?" She turns to look. "I don't like that Farns. I only like baseball."

My thoughts exactly. Farns gives of a run. Then my fantasy closer (Valverde) loses the game. Now, I don't like the Farns or baseball.

bwhahah

My two year old son loves to watch baseball. Fortunately for him he doesn't yet understand the difference between the teams and what's going on and such. He just puts his arms up like the touchdown signal and screams "YYYEEESSSSSS!!!" whenever the batter makes contact. I wish I could watch Cubs games in this manner. Instead, I have to drink.

I am disappointed in the outcome, but at least Grabow did not walk anyone. Marshall looked solid. Need to escape Atlanta with one win. Look for Colvin in the lineup tomorrow.

Who sits?

Rhymes with 'soriano'.

Recent comments

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  • HAGSAG: I have not seen Joe Nathan out on the field, but he is supposedly at the UAPC. 

    Arizona Phil 1 hour 56 min ago view
  • ERIC S: Best outing I've ever seen from Manny Rondon, and I've seen most of his outings since the Cubs got him from the Angels. 

    M. Rondon is competing with six others (Dylan Cease, Bryan Hudson, Jose Paulino, Pedro Silverio, Jesus Castillo, and Erling Moreno) for a starting slot at Eugene, and (as you can probably tell from the EXST box scores)  the competition has gotten fierce over the last couple of weeks, With the exception of Moreno, the Eugene SP candidates have upped their game lately, and M. Rondon's outing yesterday was especially impressive/dominating. 

    Arizona Phil 1 hour 58 min ago view
  • E-MAN: Pierce Johnsion was mixing a 92-94 MPH fastball with a plus-change-up AND curve, and he threw strike-after-strike-after-strike with all three of his pitches. I believe that was the best command and pitch-efficiency I've ever seen from Johnson, who often pitches from behind in the count and issues too many walks.  

    Of course now he has to avoid a recurrence of the lat strain (whch he has had previously in his career) as well as all of the other miscellaneous physical problems he's had over the last three years (hamstring, quad, back, etc).  

    Arizona Phil 2 hours 8 min ago view
  • PHIL: Any movement on P. Johnsons pitches? What was his "out" pitch? I know he was working on a 4th pitch, so wondering what he is looking like these days. Thanks.

    The E-Man 2 hours 51 min ago view
  • AZ Phil, has Nathan showed up in Mesa yet? Thanks.

    Hagsag 7 hours 36 min ago view
  • Eickhoff looks like a good young pitcher. Lets steal him!

    Hagsag 7 hours 37 min ago view
  • Manny Rondon faced 13 batters ... and got 10 to K. Not a bad day's work.

    Eric S 17 hours 19 min ago view
  • With several other Cubs hitters bailing out on curves today I think overall it wasn't being seen well. It for sure looked silly but a good breaking pitch coming at you and then breaking down isn't the easiest thing to see and has made many hitters look silly. Also Soler should have more walks this year but for quite a few called strikes that were actual balls and even the called strike he bailed on was borderline.

    johann 20 hours 16 min ago view
  • it's not like we're talking about a guy who's never had issues with pitch selection and seeing the ball over here. we're talking about a guy who has some rather legendary swing-and-misses at breaking stuff who's been exploited low. going forward it's worth paying attention to seeing if he can be exploited inside, too. he seriously bailed out of the box on a called strike. sure it was a good curve, but he obviously didn't see that well at all.

    crunch 20 hours 29 min ago view
  • It would seem like he is figuring it out now and it's really coming together. Really happy for him. Joe was really protecting him from the 3rd time through the order, but as you allude to, he is earning trust to go deeper.

    Wondering if has potential to become a #3 pitcher? His current stats certainly support it.

    The E-Man 20 hours 38 min ago view
  • That doesn't count b/c CRUNCH didn't see it on his 60" HDTV 5 times in replay.

    I have seen many players "bail out" when the ball looked like it was gonna hit them.

    Especially with the advent of the splitter and pitchers that can really get the ball to dance. Marmol, Sutter, Pedro Martinez, Curt Schilling, Derek Lowe, Smoltz, Arrietta...

    These guys have made the best bail out only for the ball to come over the plate and be called a strike.

    No shame in that. The same way players whiff hard enough to cause them to drill a hole in the ground from spinning.

    The E-Man 20 hours 43 min ago view
  • a 60" TV with slow-motion replay and multiple looks on that replay helps...a lot...

    it's one thing to shy away like he did the 2nd time, it's another to bail out of the box on a called strike. that happened in the 1st one he pulled away from. he misjudged that one by a foot or so...

    crunch 21 hours 1 min ago view
  • Good Hendricks sure is fun to watch. He was hitting all his corners today and the Phillies couldn't do anything with his changeup.

    johann 21 hours 38 min ago view
  • Bryant and I believe Zobrist both did that too.

    johann 21 hours 55 min ago view
  • Soler BB acumen and plate awareness is excellent. Not unusual for even the best players to react as if they were about to hit them, "even though they weren't that close" from your vantage point sitting on your deck, or wherever.

    The E-Man 21 hours 57 min ago view
  • soler vs inside breaking balls is scary.

    he's had 2 inside curve balls today where he reacted as if they were about to hit him even though they weren't that close...one he bailed out of the box on, it was a called strike.

    crunch 22 hours 15 min ago view